Running a franchise business is appealing to a lot of entrepreneurs. You get automatic name recognition, avoid starting from scratch, and have built-in support from your corporate owners. But up-front costs can get steep, as can royalty fees and day-to-day management expenses.
So how much does it cost to start and run a franchise? And how do people pay for this business endeavor?
Franchise Financing: How To Pay for Your Business
The cost of franchising can vary pretty wildly. In general, you've got to cover real estate, build-out, equipment, inventory, franchise fees, and royalties. It usually requires investments of $50,000 to more than $2 million, depending on the brand.
Franchise financing is a term I use in the lending industry to describe money that's borrowed by a franchisee to cover those opening and operating costs.
The distinction between this and borrowing for more general small business financing is in the underwriting process. In franchise financing, lenders have to evaluate the credit, revenue, and time in business of not just the borrower, but also the franchise brand itself, including its operating history, system success rate, and other details. In other words, a strong brand can offset a mediocre borrower, but a weaker brand can sink a strong borrower's application.
Several different loan and financing types can fit under the umbrella of franchise financing, and a lot of borrowers blend two or more together to fit their needs. There are five options I see utilized a lot for franchisees in particular:
Small Business Administration (SBA) loans
Conventiona bank loans
Alternative and online lenders
Franchisor in-house financing
ROBS (rollover for business startups)
Here's an idea of what each of the options cost, how quickly you can secure them, and what they're best suited for:
| Financing option | Typical rate | Approval timeline | Down payment | Best for |
|---|---|---|---|---|
| SBA 7(a) loan | 9.75% to 13.25% variable (May 2026) | 30 to 90 days | 10% to 20% typical | First-time franchisees, brands on the SBA Franchise Directory, $500K to $5M projects |
| SBA 504 loan | 5% to 7% fixed (May 2026) | 45 to 90 days | 10% borrower equity | Real estate and long-life equipment for franchise locations; $5.5M per loan |
| Conventional bank loan | 7% to 12% for prime borrowers | 2 to 6 weeks | 20% to 40% | Established franchisees with strong credit and existing banking relationships |
| Online/alternative lender | 6% to 30%+ | As fast as same-day to 1 week | Often 0% to 10% | Working capital, equipment, fast-close opportunities; borrowers who can't wait for SBA |
| Franchisor in-house financing | Varies by brand; often comparable to bank rates | Days to weeks (often faster than third-party) | Brand-specific | First-time franchisees of brands that offer it (limited list); fills financing gaps the franchisor wants closed |
| ROBS (rollover for business startups) | No interest (you're using your own retirement funds) | 4 to 6 weeks to set up | N/A (it's your capital) | Buyers with $50K+ in qualifying retirement accounts who want to avoid debt |
SBA Loans: A Top Option for Franchises
The Small Business Administration (SBA) is a government agency that helps expand loan access to small businesses around the country. An SBA loan is financing that's backed by the agency, but not directly issued by it. Instead, they're distributed by SBA partner lending institutions, which can include banks, credit unions, or other nonbank lenders.
There are several SBA loan programs, but they all generally operate on a guaranty system. Basically, that means that the SBA promises its partner lenders to pay them back a certain percentage of loans if they default. That support allows lenders to open up financing to businesses that might not otherwise qualify because of factors like a low credit score, weak collateral, a thin balance sheet, or little time in business. It also tends to mean these loans have good rates and longer terms.
SBA loans are the most common franchise financing option, and the one I'd recommend most if you can qualify. In fact, SBA franchise loans make up about 10% of total SBA loan volume. (If you're curious, the most-funded franchises by SBA loan count are Subway, Quiznos, Dairy Queen, Anytime Fitness, and Domino's.)
The SBA Franchise Directory
Before I get into which types of SBA loans I recommend for franchisees, you first need to know about the SBA Franchise Directory.
It's the official list of franchise brands that are eligible for SBA loans, which get used by SBA-approved lenders. It was first launched in 2018, got discontinued in 2023, was recently reinstated in June of 2025. If your brand isn't on the list, you can't get an SBA loan. The only way around that is to get your franchisor to apply for directory inclusion (which is something only they can do, not the borrower).
A company can move on or off the directory so, before pursuing an SBA loan, look to see if your franchise brand is on the most current list on SBA.gov. At the same time, just because a franchise is on the list, doesn't mean it's guaranteed success (and vice versa).
Now, if your brand is on the list, there are two SBA loans I'd specifically recommend you consider:
SBA 7(a) Loans
The SBA 7(A) Loan is the SBA's flagship program. They're flexible in terms of what they can be used for: franchise fees, build-out, equipment, working capital, real estate, and existing-franchise acquisition.
These loans can go up to as much as $5 million and typically require 10% down for franchise acquisition. For 7(a) loans that are under $150,000, the SBA guaranties 85%. For loans over $150,000, the SBA guaranties 75%.
Term: Up to 10 years, unless used for certain equipment or real estate, in which case it can be a maximum of 25 years
Rate: 9.75% to 13.25%. It's the current prime rate (which as of May 2026 is 6.75%) + a scaling percentage from 3% to 6.5%, depending on the loan amount. (See loan terms for more details.)
Approval Time: 45 to 90 days
SBA 504 Loans
SBA 504 loans are long-term, fixed-rate loans meant to be used for major fixed assets (think real estate, development projects, and long-life machinery). They're issued through localized SBA partner organizations called Certified Development Companies (CDCs) and can go up to as much as $5.5 million.
SBA 504 loans are typically structured in three parts: a private lender finances up to 50% of the project, a CDC finances up to 40% through an SBA-backed debenture, and the borrower contributes at least 10% equity.
Term: 10, 20, or 25 years
Rate: Typically 5%-7% (it's pegged to the current market rate for 10-year U.S. Treasury issues + about 3% in fees/spreads)
Approval Time: 45 to 90 days
Conventional Bank Loans for Franchisees
A traditional or conventional loan is financing provided by banks, credit unions, or online lenders without any government-assisted guaranty. The lender evaluates the borrower's credit, revenue (or projections for new franchisees), and the franchise brand's track record.
In these loans, the lender holds 100% of the risk of the loan, which usually makes qualifying more difficult than it is for SBA-backed loans. Still, it's a good option if your franchise isn't on the SBA Directory. Term loans, fixed-rate loans, and commercial real estate loans are some common examples of conventional bank loans.
| Conventional bank loans | |
|---|---|
Qualifications |
|
Approval time | 2 to 6 weeks at most banks (longer if the bank requires extensive franchise system due diligence) |
Rate range | 7% to 12% APR for prime borrowers (bank term loans price at prime + 1% to 5% above the May 26, 2026, prime rate of 6.75%) |
Down payment | Typically 20% to 40% for new franchise build-outs; can be lower for refinancing an existing franchise |
Best fit |
|
Working With Alternative and Online Lenders for Franchise Financing
Besides SBA-backed lenders and the traditional financial institutions, there's a third category of lenders franchisees can turn to for financing options: alternative and online lenders.
These types of lenders underwrite faster than banks and SBA-backed lenders by relying on automated (typically digital) decisions from bank-statement data, business credit scores, and personal credit. They're usually much more flexible in the types of borrower profiles they approve for financing, but borrowing from them usually is more expensive in the long term. They typically offer loan options including short-term loans, lines of credit, equipment financing, invoice factoring, and merchant cash advances.
| Alternative and online loans | |
|---|---|
Qualifications |
|
Approval time |
|
Rate range | 6% to 30%+ APR depending on product and borrower profile (but the faster underwriting comes with a meaningful rate premium over SBA and bank loans) |
Down payment | Varies by product. Some working capital products require no down payment, while startup or build-out financing may require borrower equity. |
Best fit |
|

How Franchisees Should Compare Requirements for SBA loans, Bank Loans, and Alternative Lenders
When I talk to prospective franchise owners about these three financing paths, it's helpful to compare the eligibility requirements directly so they can understand what each path would realistically look like and which one may fit their needs best. This is how I like to walk them through it:
| Criterion | SBA 7(a) | Conventional bank loan | Online / alternative lender |
|---|---|---|---|
| Personal credit score | 640+ at most SBA-approved lenders; SBA itself sets no minimum | 680+ typical | 550 to 600+ |
| Time in business (for refinance or expansion) | 2+ years preferred | 2 to 4 years | 6 months |
| Time in business (for new franchise) | 0 years acceptable with strong personal financials | Difficult; most banks want existing operating history | Strong personal credit and revenue plan can work |
| Down payment | 10% to 20% for franchise acquisition | 20% to 40% | 0% to 10% (product-dependent) |
| Franchise brand requirement | Must be on SBA Franchise Directory | No SBA directory requirement; bank evaluates brand independently | No directory requirement; some lenders prefer established brands |
| Documentation | 2 years personal tax returns, profit and loss statement ( P&L), balance sheet, business plan, SBA Form 1919, the franchise's FDD | Tax returns, financials, business plan, FDD | 3 to 4 months bank statements, basic financials |
| Personal guarantee | Required from any 20%+ owner | Required on most franchise loans | Required on most options |
Three Alternative Paths: Franchisor Financing, ROBS, and Home Equity
There are three other non-loan paths I see franchisees use pretty commonly for financing: getting financial support through their franchisor, doing a rollover for business startups (ROBS), or tapping financing tied to their home equity.
Getting Financing From Your Franchisor
Some franchisors offer certain financing programs to their franchisees directly, either via in-house agreements or by partnering with specific lenders.
These are often faster and easier to qualify for than SBA or bank financing, but may come with strict compliance rules (for example, the franchisor requiring early repayment if the franchisee violates brand standards at any point).
Some common offerings include deferring franchise fees (which lets franchisees pay the fee over time instead of up front) and reducing initial royalty rates (for example, for franchisee's first 12 months in business). Other programs might offer equipment leases or financing for development costs tied directly to the brand.
Offers can vary from year to year, and can change depending on how much the company wants to incentivize new openings at that particular time. Some of the top franchisors that offer in-house financing programs have historically included 7-Eleven, Gold's Gym, and Marriott / Hilton hotels.
ROBS
ROBS stands for “rollover for business startups.” It's basically when you move your retirement funds so you can use them to start a new business. It works like this: You form a C-corp, and the C-corp sponsors a new 401(k) plan. You “roll over” your existing retirement account into the new one, then use the new 401(k) to buy stock in the C-corp. Now the C-corp has investment, and uses the cash for the franchise costs.
Most ROBS structures are administered by specialized ROBS providers, and the setup fees typically run $4,000 to $5,000 (not including ongoing administration costs).
The pros to a ROBS are that you don't pay interest, there's no monthly debt payment like with a term loan, and there's no hit to your personal credit. The downside, of course, is the risk of losing your life's savings should things go south. And unfortunately, things do tend to go south a lot. Although there are some success stories, the IRS has reported that most ROBS businesses either fail, are on the way to failure, or have high instances of bankruptcy, liens, and corporate dissolutions.
ROBS structures come with strict IRS and retirement plan filing obligations, including annual plan reporting. Missing these filings can disqualify the plan and lead to some pretty bad tax consequences. If you're considering this option, I highly recommend consulting a tax attorney and/or a qualified ROBS provider before proceeding with the process.
Home Equity Options
If you're a home owner, another option is to tap into your home equity. Let's say, for example, that your home is worth $500,000 and you currently still owe $250,000 on your mortgage. That means you have about $250,000 in equity (what you've already paid down). Some lenders will let you borrow against some of that equity and use the money for whatever purpose you want, including opening a franchise.
There are two ways to do this: a home equity loan or a home equity line of credit (HELOC).
Home equity loan: A home equity loan gives you a lump sum of money that's paid over time in set increments for a specific term. It can be used toward things like franchise fees, build-out costs, equipment purchases, or working capital.
HELOC: A home equity line of credit (HELOC) works more like a credit card or business line of credit. You can draw money as needed up to its specified approved limit.
On one hand, both of these options typically have lower rates than other types of business loans and are funded faster. On the other hand, your house is the collateral, so if the franchise fails, you could lose your home.
The Investment Requirements for Top Franchise Brands
The brands I'm about to list (all of which you've probably heard of) are the most-financed franchises out there. Here are some details about each of them, including minimum liquid capital, net worth, franchise fee, and total investment range.
| Brand | Minimum liquid capital | Minimum net worth | Franchise fee | Total initial investment | Source |
|---|---|---|---|---|---|
McDonald's | $500,000 (non-borrowed) | Not specified on entrepreneur listing (widely cited $750,000+) | $45,000 | $1,471,000 to $2,728,000 | Entrepreneur Franchise 500: McDonald's |
Subway | $100,000 per location | $150,000 | $15,000 | $238,625 to $536,745 | Entrepreneur Franchise 500: Subway |
Dunkin' | $250,000 | $500,000 | $40,000 to $90,000 | $437,500 to $1,832,500 | Entrepreneur Franchise 500: Dunkin' |
Anytime Fitness | $100,000 | $500,000 | $42,500 | $458,826 to $907,607 | Entrepreneur Franchise 500: Anytime Fitness |
Dairy Queen | $400,000 | $750,000 | $45,000 | $1,516,200 to $2,543,050 | Entrepreneur Franchise 500: Dairy Queen |
Brand-specific figures can change as franchisors update their FDD (I'll explain more about this later on), but these are the most up-to-date numbers as of June 2026. Here you can see that right now, McDonald's, Dairy Queen, and Dunkin' Donuts carry the highest liquid capital requirements to franchise their brand.
When I say “liquid capital,” I mean cash and easily convertible assets. (Net worth, by contrast, can include home equity, retirement accounts, and other assets that demonstrate financial stability but aren't typically accessible cash.) McDonald's takes this a step further by requiring liquid capital to be non-borrowed, meaning your own money and not a loan.
At the same time, those same top brands (except McDonald's) rank among the most-funded SBA franchise brands by volume. In other words, you could argue that the high capital requirement is partially offset by the strong brand history, which tends to make lenders more comfortable extending SBA loans.
How To Read a Franchise Disclosure Document
I've been frequently mentioning something called a franchise disclosure document, or an “FDD.” An FDD is a federally-mandated disclosure document that every franchisor must provide to prospective franchisees.
The Federal Trade Commission, which is a government agency designed to protect consumers, has its own set of rules for U.S. franchises. One of them is that franchisors provide this document at least 14 days before signing any franchise agreement, receiving money, or performing any other type of binding action. The idea with this time window is to make sure that the rules are read carefully by anyone interested in opening their own franchise location.
There are a few key items in the 23-section document that I recommend would-be franchisees pay extra close attention to before applying for any financing. They include:
Item 5: Initial fees
This part will list the franchise fee, training fees, and any other up-front costs payable to the franchisor
Item 6: Other fees
Details the royalty fees, marketing fund contributions, ongoing technology fees, and other recurring costs that may be required
Item 7: Estimated initial investment
Gives you a full read out (on both a low end and a high end) of expected costs to open a franchise location with that particular company, including: franchise fee, build-out, equipment, signage, inventory, working capital, real estate, training travel.
Item 8: Restrictions on sources of products and services
Lists any required suppliers, if there are any, which lenders want to know because it can affect ongoing costs of the franchise
Item 10: Financing
Goes into whether the franchisor or one of its affiliates offers any direct financing, and if so, details the terms
If it's blank, your brand doesn't offer franchise financing directly
Item 19: Financial performance representations
This is optional, but when it's included, it gives historical or projected unit-level financial data
This part is critical for forecasting whether the franchise will service the debt
Item 20: Outlets and franchisee information
Details the number of locations, year-over-year growth, closures, and transfers in the past three years
A high closure rate signals risk, and lenders will weigh this
Items 7 and 19 are especially pertinent to lenders. Together, they give them (and you) an idea of whether the cash flow can support the loan you're considering. If you're considering opening a franchise and have received an FDD, I recommend consulting an attorney before making decisions or signing anything.
How To Know Which Financing Options Best Fit Your Franchise
If you're still not entirely sure which of these financing options types is best for your particular franchise, don't worry. It's a big decision. If you were my client, this is how I'd tell you to think about it next:
An SBA 7(a) loan is your best bet if:
The target brand is on the SBA Franchise Directory
You're a first-time franchisee with 640+ credit and strong personal financials but no existing business history
The total investment is $200K to $5M
You can wait 30 to 90 days for approval
You want the longest available repayment term (up to 25 years on real estate)
An SBA 504 loan is better when:
You're buying the building for a franchise location, not leasing
You're financing long-life equipment with 10+ years of useful life
The deal exceeds $5M and you can split between bank, CDC, and your equity
Go with a conventional bank loan if:
You're an established franchisee with 2+ years operating and 680+ credit
You have an existing banking relationship that accelerates underwriting
The target brand is NOT on the SBA Franchise Directory
You want structural flexibility the SBA doesn't allow (interest-only periods, balloon payments)
Choose an alternative or online lender when:
You need capital fast (days, not months)
Your credit is 550 to 680 (too low for most SBA-approved lenders or banks)
You need working capital or equipment financing rather than a major acquisition loan
You're an existing franchisee bridging a cash flow gap or expanding to a second unit
Franchisor in-house financing is best if:
The franchisor offers it per FDD Item 10
You can't qualify for SBA or bank financing
The brand offers favorable terms (deferred franchise fee, royalty reduction in year 1, etc.)
Go with ROBS if:
You have $50K+ in qualifying retirement accounts
You want to avoid debt entirely
You're comfortable putting retirement savings at risk
You can absorb the C-corp structure and ongoing administration costs
Consider tapping into your home equity when:
You have substantial home equity
You may qualify for other types of franchise financing (or at least for good rates) but have strong personal finances
You have a strong, realistic repayment plan
You understand that failure to repay could put your home at risk

FAQs About Franchise Loans and Financing
Here are answers to questions I often get about financing for franchisees.
What Are the Financing Options for Buying a Franchise?
Most franchise buyers use one or a combination of these five financing options: SBA loans (the 7(a) and 504 loans are most common for first-time franchisees of brands on the SBA Franchise Directory), conventional bank loans (for established borrowers with strong credit), online/alternative lenders (for faster capital and more flexible qualifications), franchisor in-house financing (offered by some brands per FDD Item 10), or ROBS (using retirement funds to capitalize without debt). The right mix for your business will depend on credit, time in business, brand requirements, and how fast you need to close.
Can I Use an SBA Loan To Buy a Franchise?
Yes, but only if the franchise brand appears on the current SBA Franchise Directory. SBA-approved lenders use the directory to confirm the brand is eligible before processing a loan. The directory was discontinued in 2023 and reinstated June 1, 2025. Pull the PDF from SBA.gov and confirm your brand is listed before attempting to apply for an SBA loan so you don't waste time or energy.
How Much Down Payment Do I Need To Franchise?
Your down payment is the portion you cover with your own non-borrowed funds. SBA 7(a) and 504 loans typically require the borrower to put down 10% (and sometimes up to 20% for franchise acquisition). Conventional bank loans require 20% to 40% depending on their borrower profile and the brand. Online/alternative lenders often require 0% to 10%. The franchise's FDD Item 7 (the estimated initial investment section) gives you an idea of the total bill.
Do Franchisors Offer In-House Financing?
Some do, but most don't. Check Item 10 of the franchise's FDD. That section discloses any direct franchisor financing or preferred-lender arrangements. When franchisors offer financing, it's typically structured as deferred franchise fees, reduced royalties in year one, or a partnership with a third-party lender the franchisor has prequalified. If you get franchisor financing it's faster to close than an SBA loan, but it will have tighter brand-compliance covenants.
What Credit Score Do I Need for a Franchise Loan?
It depends on the financing path. SBA-approved lenders typically want a 640 or higher personal FICO score. Traditional bank franchise loans want 680 or higher. Online and alternative lenders fund borrowers with as low as 550 (term loans, equipment financing) or 500 (merchant cash advances). Having strong revenue history, significant time in business, and a brand the lender knows can help compensate for a lower credit score across most financing options.
Is My Target Franchise in the SBA Franchise Directory?
It can change year to year, so pull the current directory PDF directly from SBA.gov and search for the brand. If the brand is listed, SBA-approved lenders can process 7(a) or 504 loans for it. If it's not listed, the franchisor must apply to be included on the list (a franchisor-side process, not borrower-side), or you'll need to find other financing.
Open Your Franchise Doors With Clarify Capital
Borrowing money for your franchise rarely involves just one form of financing. Many franchisees blend two or more sources: an SBA 7(a) for the build-out and franchise fee, a line of credit for working capital, and equipment financing for the long-life assets, for example.
No matter what the best fit for your business is, Clarify Capital sits in almost every lane. We've gotten more than 50,000 small businesses financed and have the highest trust rating in the industry. Our easy, two-minute application will surface the options you actually qualify for instead of forcing you to shop blind. It doesn't impact your credit score, and after filling it out, you'll be linked with a dedicated lending advisor and have access to our network of more than 75 lenders.
Get started and apply through Clarify today.

Michael Baynes
Co-founder, Clarify
Michael has over 15 years of experience in the business finance industry working directly with entrepreneurs. He co-founded Clarify Capital with the mission to cut through the noise in the finance industry by providing fast funding and clear answers. He holds dual degrees in Accounting and Finance from the Kelley School of Business at Indiana University. More about the Clarify team →
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